Have you seen the new Atari 2600 Hot Wheels cars?

I was grocery shopping, and noticed an Atari symbol on a display. I was like "what?"... and then I noticed Atari 2600 game boxes and I was like "WHAT?"... got a little closer and saw that it was an Atari 2600-themed Hot Wheels display. True, it's actually an 2600/arcade mash-up, but one of the cars is actually done up to look like a 2600 woodgrain console.

Apparently there are 6 versions; my store only had four, so I got those. I'll upload some pics.